How to collect Woolworths’ new Disney Ooshies and what’s in the set

Author: NZ Herald,
Publish Date: Mon, 6 Jul 2026, 1:52pm

Woolworths is introducing Disney Ooshies collectables to shoppers in New Zealand.

Customers can collect one of 40 unique characters from Disney, Pixar, Marvel and Star Wars for every $30 spent, while stocks last.

The promotion runs from July 13 until August 23.

The Ooshies will also be available through FreshChoice and MILKRUN.

This year’s range celebrates the 10th anniversary of Ooshies, with characters from Disney’s Moana live action, Disney and Pixar’s Toy Story 5, Spider-Man: Brand New Day, and Star Wars: The Mandalorian and Grogu.

“We know our customers love Disney and we’re thrilled to launch Ooshies in New Zealand for the first time with a whole set of characters ready for customers to collect, and bring a little extra joy to their everyday routine,” Woolworths general manager brand and marketing Abbe Hale said.

Pallavi Gaur, executive director, brand commercialisation at Disney Consumer Products Australia and New Zealand, said it was delighted to bring Disney Ooshies to Woolworths NZ.

“These much-loved collectables bring joy to families and fans of all ages across Australia and New Zealand.”

A special collector case will be available at Woolworths and Fresh Choice stores for $12, which includes a board game and two exclusive glow-in-the-dark Disney Ooshies.

The Ooshies range is made from 97% recycled materials and customers can also choose to return any unused Ooshies to Woolworths stores for recycling until September 13, 2026.

Rival supermarket New World is launching its Smeg set from July 13.

In 2021, New World’s Smeg promotion drew criticism from some shoppers who felt they weren’t adequately informed that some of the promotional products weren’t available before they started their shop.

The Commerce Commission received two complaints about the promotion.