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"Big shift": More Kiwis choosing self-employment, new data reveals

Author
Newstalk ZB,
Publish Date
Thu, 23 Jul 2026, 8:26am
Photo / Getty
Photo / Getty

More people are becoming self-employed.  

A Self Employment Report released by Hnry and the Simplicity Research Hub shows they produce 17% of the country's GDP. 

That's around $78 billion per year – expanding faster than the total GDP per year. 

Co-founder of Hnry, James Fuller told Mike Hosking the security of having control of your own finances is appealing.  

He says they're seeing a shift, with more people turning to independent earning instead of being tied to one employer. 

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